PESTLE Analysis Template Essay

Your notes Potential Impact: Implication and importance The list below is just to get you started. Remember to put these, and others that you add in the context of your organization or business. For example if you are a small private company the behaviours of a Wall Mart / Tesco or other large international player may well impact on you.If you are a local authority, government changes will change your priorities. In the NHS changes to treatments and public attitudes will also impact etc. About your organization.How might the factors listed on the left impact your business or part of the organization? H – HighM – MediumL – Low U – Undetermined Time Frame:0 – 6 months6 – 12 months 12 – 24 months 24 + months Type:Positive +Negative – Unknown Impact:Increasing >Unchanged = Decreasing < Unknown Relative Importance:Critical Important Un-important Unknown Political – SWOT Trading policies Funding, grants and initiatives Home market lobbying/pressure groups International pressure groups Wars and conflict Government policies Government term and change Elections Inter-country relationships/attitudes Terrorism Political trends Governmental leadership Government structures Internal political issues Shareholder/ stakeholder needs/ demands ___________________ ___________________ ___________________ ___________________ ___________________ Economic – SWOT Home economy situation Home economy trends Overseas economies and trends General taxation issues Taxation changes specific to product/services Seasonality/weather issues Market and trade cycles Specific industry factors Market routes and distribution trends Customer/end-user drivers International trade/monetary issues Disposable income Job growth/unemployment Exchange rates Tariffs Inflation Interest and exchange rates Consumer confidence index Import/export ratios Production level Internal finance Internal cash flow ___________________ ___________________ ___________________ ___________________ ___________________ Social – SWOT Consumer attitudes and opinions Media views Law changes affecting social factors Brand, company, technology image Consumer buying patterns Major events and influences Buying access and trends Ethnic/religious factors Advertising and publicity Ethical issues Demographics (age, gender, race, family size,) Lifestyle changes Population shifts Education Trends Fads Diversity Immigration/emigration Health Living standards Housing trends Fashion & role models Attitudes to work Attitudes to people doing certain types of work Leisure activities Occupations Earning capacity Staff attitudes Management style organizational culture Changes to education system ___________________ ___________________ ___________________ ___________________ ___________________ Technological – SWOT Competing technology development Research funding Associated/dependent technologies Replacement technology/solutions Maturity of technology Manufacturing maturity and capacity Information and communications Consumer buying mechanisms/technology Technology legislation Innovation potential Technology access, licensing, patents Intellectual property issues Global communications Inventions Innovations New discoveries Research Energy uses/sources/fuels Communications Rate of obsolescence Health (pharmaceutical, equipment, etc.) Manufacturing advances Information technology Internet Transportation Bio-tech Genetics Waste removal/recycling Email M-learning E-learning Collaboration tools Software changes RSI ___________________ ___________________ ___________________ ___________________ ___________________ Additional split of information if doing a PESTLE analysis rather than a PEST analysis: Legal – SWOT Current legislation home market Future legislation European/international legislation Regulatory bodies and processes Environmental regulations Employment law Consumer protection Industry-specific regulations competitive regulations ___________________ ___________________ ___________________ ___________________ ___________________ Environmental – SWOT Ecological Environmental issues International National Local Environmental regulations Customer values Market values Stakeholder/ investor values Staff attitudes Management style organizational culture Staff morale Staff engagement Global factors EU based factors ___________________ ___________________ ___________________ ___________________ ___________________ top Remember this is only a tool. Call it what you like – use whatever factors you feel are appropriate. Other variations include: PEST analysis (STEP analysis) – Political, Economic, Sociological, Technological PESTLE/ PESTEL analysis- Political, Economic, Sociological, Technological, Legal, Environmental; PESTEL analysis PESTEL analysis- Political, Economic, Sociological, Technological, Environmental, Labour (Labor) related; PESTEL analysis (rare no references available) PESTLIED analysis- Political, Economic, Social, Technological, Legal, International, Environmental, Demographic STEEPLE analysis – Social/Demographic, Technological, Economic, Environmental, Political, Legal, Ethical SLEPT analysis – Social, Legal, Economic, Political, Technological STEPE analysis – Social, Technical, Economic, Political, and Ecological ETPS analysis – Economic, Technical, Political and Social – Scanning the business environment PESTLE Analysis on an HR department or other internal function While the PEST or PESTLE analysis is primarily aimed at looking at the external environment of an organization, many HR courses ask students to use the PEST or PESTLE analysis model to look at their own function. In this context we need to imagine that the department (HR) is an organization in its own right and look outside. Factors to include in your analysis may include the following: Political What is the culture of the organization, How is the HR function viewed by other functions? Who are the political champions of HR (or its adversaries)? Shareholder views Economic What is the budgetary position of the department, Is more money available? Are our customers likely to spend more or less money on the services we offer? What is happening to the financial status of the organization Interest rates Inflation Salary trends in the sector Sociological Other departmental attitudes to HR Population shifts (age profile) Education Fads Diversity Immigration/emigration Health Living standards Housing trends Fashion & role models Age profile Attitudes to career Technological What changes may be coming our way? What new technology/ systems, How do we record attendance, performance? how might this change? Use of and encourage home working? Communications technologies changes of technology that will increase/ reduce the need for recruitment changes to HR software Legal What is happening in our sector that will impact what we do? Minimum wage, Working time, Food stuffs, Under 18 working, Occupational/ industrial Training etc. What changes will impact the services of the organization Environmental Staff morale Staff engagement Need to reduce storage needs Management attitudes (inside dept/ function) Organizational culture PESTLE Analysis for Schools or Education By rapidbi – Last updated: Sunday, April 19, 2009 – Save & Share – 2 Comments A PESTLE analysis is a tool that can provide prompts to the governors, management and staff involved in the analysis of the changes in the school’s environment that could impact future finance, planning and management decisions. It can enable them carry out a more comprehensive analysis. A PESTLE is usually used in commercial organisations as a part of the strategic development of a business and marketing plan, however a PESTLE analysis can be used as part of identifying the opportunities and threats (swOT) for operational planning within educational and school environments. The PESTLE provides a simple framework within which to consider external factors. PESTLE is used as part of a SWOT for identifying the external factors (OT) Political Schools being privatised (like the NHS) A government initiative creates the risk that the school may fail to deliver the policy or be diverted away from local priorities etc. Changes to the skills required to be a teacher/ tutor Changes to curriculum with short lead times Requirement to be self managing Requirement to be self financing Economic Central or local government funding decisions may affect school/ establishment finances Closure of a local industry may affect fund raising plans etc. Ability of parents to raise funds for optional activities The need to run breakfast/ after schools clubs Ability to invest ‘savings/ surpluses’ Cost of providing resources: Staff – teaching & support Basics – books/ paper Technology solutions laptops etc Interest rates Shortages of materials on national/ international markets Over provision of school places in the area resulting in competition from neighbouring schools The risk of highly valued, key staff moving on to more ‘up and coming’ schools/ academies Social Decline in birth rate, reflecting national trends Local population changes (increasing/ decreasing numbers) Demographic changes may affect likely pupil rolls or the nature of pupils needs e.g. pupils with English as a second language etc. Closure of local firms providing employment Inability to attract staff Social networking – blogs, facebook, twitter Changes to qualifications expected Integration with local community Integration of students with special needs parental preference – an increase in ‘parent power’ has allowed parents more freedom of choice over their child’s school the risk of highly valued, key staff moving on to more up-and-coming establishments Information is accessible to staff anywhere in the world via the Internet Staff were not given enough training or access to effectively change their habits and how they expected information to be made available Technological Changes to standards/ equipment required Risk of selecting the wrong technology at times of change (i.e. windows -v- open source) New computer viruses may affect school/ college operations, Disturbing/ illegal images on the internet may affect ICT security measures etc. Move from paper based books to e-book readers Computer hardware being out of date Computer software being out of date Time to manage IT systems Legislative new legislation may create risks of non-compliance with the law, create new administrative burdens etc Changes to child protection legislation Raise the age of school leaving age Raise/ lower the age of starting school. Nursery/ kindergarten Change to school opening hours Changes to funding of charity based organisations Health & safety legislation Environmental A new highway layout near the school may create new dangers for pupils etc Waste disposal Reduction of green space available for activities Changes to local bus routes Using a significant amounts of paper and photocopier toner to produce printed information. For a more comprehensive PESTLE article see our pain page. A PESTLE Template: Area being reviewed Factor: Is factor positive or negative? Political P – N P – N P – N P – N Economic P – N P – N P – N P – N Social P – N P – N P – N P – N Technological P – N P – N P – N P – N Legislative P – N P – N P – N P – N Environmental P – N P – N P – N P – N Remember this is only a tool. Call it what you like – use whatever factors you feel are appropriate. Other variations include: PEST analysis (STEP analysis) – Political, Economic, Sociological, Technological PESTLE/ PESTEL analysis- Political, Economic, Sociological, Technological, Legal, Environmental PESTEL analysis- Political, Economic, Sociological, Technological, Environmental, Labour (Labor) related PESTLIED analysis- Political, Economic, Social, Technological, Legal, International, Environmental, Demographic STEEPLE analysis – Social/Demographic, Technological, Economic, Environmental, Political, Legal, Ethical SLEPT analysis – Social, Legal, Economic, Political, Technological STEPE analysis – Social, Technical, Economic, Political, and Ecological ETPS analysis – Economic, Technical, Political and Social – Scanning the organizational environment Choose the acronym that most suits you or your organization. http://www.familybunker.com/forums/students-workshop/11967-swot-pest-analysis-part-ii.html Examples of SWOTs Strengths and weaknesses à ¨ Resources: financial, intellectual, location à ¨ Cost advantages from proprietary know-how and/or location à ¨ Creativity (ability to develop new products) à ¨ Valuable intangible assets: intellectual capital à ¨ Competitive capabilities à ¨ Effective recruitment of talented individuals à ¨ Competitive Advantage à ¨ Brand reputation à ¨ New product Opportunities and threats à ¨ Expansion or down-sizing of competitors à ¨ Market trends à ¨ Economic conditions à ¨ Expectations of stakeholders à ¨ Technology à ¨ Public expectations à ¨ All other activities or inactivities by competitors à ¨ Criticisms by outsiders à ¨ Changes in markets à ¨ All other environmental condition à ¨ Global Influences à ¨ Nothing PESTEL Analysis for Macro-Environment http://accalecturenotes.blogspot.com/2011/01/pestel-analysis-for-macro-environment.html PESTEL Analysis is used for the assessment of macro-environment (environment which indirectly affects business decisions) in which the business operates. Managers have to identify changes in macro-environment that influence their business decisions. These can be identified using PESTEL analysis. In exams, using this framework ensures that we have gathered sufficient information necessary to analyze the scenario. Other frameworks used are equally acceptable. Below discussed factors are interrelated, points discuss in one factor can be included in other. 1. POLITICAL. The following points to be considered when evaluating the political environment of the industry or business. 1. Availability of government grants or assistance in the form of cash or other asset perhaps upon fulfillment of some conditions. 2. Award schemes to enforce quality standards. 3. Stable or dynamic political environment i.e. is the government changes frequently resulting in changing policies being implemented by every new government or the country are under martial law or war? 4. Rules and regulations are polite or stringent. This indicates the venerability of the business to legal risk i.e. fines (can be discussed under legal also). 5. Barriers to entry and exit. Example by imposing licensing requirements. 6. Provision of training to workers. 7. Provision of infra-structure, includes sewerage, transportation and energy. 2. ECONOMICAL 1. Business cycle, identify the stage from which the business is suffering. The stages are depression, recession, recovery and boom. 2. Industrial cycle, identify the stage from which the industry is suffering. The stages are introduction, growth, maturity and decline. 3. Access to resources, finance at reasonable cost, workers at reasonable rates, material economically and easily and equipment with maintenance and spare parts. 4. Customers & suppliers, their availability and bargain power should be assessed. 5. Taxation policies i.e. direct or indirect taxation and rates 6. Inflation, interest and exchange rates. 7. National income can also influence demand for the firm’s product. 8. Level of unemployment in the country, high unemployment may suggest that employer has dominant position and can negotiate low wage rate with workers 9. Stock market condition rising stock market index means rising demand of shares in the stock market may suggest easily availability of finance at cheaper cost. 3. SOCIAL 1. Stakeholders demand, taste and behavior. Example customer, financers and supplier who may not support if your business conflicts their principles. 2. Increasing or decrease population. Increasing population may suggest that higher demand for younger people products e.g. toys while decreasing population suggests opposite. 3. Attitude to work. Are people committed to their work or they just comply with standards. Healthy workers are more productive than overstressed workers. 4. Income distribution, how wealth for the country is scattered among individuals, even distribution may suggest that majority of the people can buy our product while uneven distribution may suggest that majority is poor and minority is rich which create demand for high volume and low priced and low volume high priced products respectively. 5. Social footprint. Impact that business leaves on the society 6. cultural change should be identified e.g. identifying societies leisure activities, changes in customs. 4. TECHNOLOGICAL 1. Stable or robust. Stable environment may suggest longer product life cycle and low level of obsolesces while robust environment suggests otherwise. 2. New product developments may permit doing business more efficiently, cost-effectively and effectively. Employer may move towards automation, this is turn may affect other factors of the framework 3. Innovation leads to break-through in economy and it may affect society as well. Example facebook, youtube are the products which affecting youths behavior. 5. ENVIRONMENTAL 1. Green house effect has affected the way business trades. There are increasing demands of environment friendly products. Example using hybrid cars and paper bags instead of plastic bags. 2. There are increase emphasis on environmental footprints and sustainability. 3. There are legislations being enacted related to environment. This forces the business to change its policies (the way they do business) and disposal costs to business like restoration of site. 6. LEGAL 1. Competition law imposes restriction of mergers and acquisitions to promote efficiency gained through competition. 2. Employment legislation protects rights of workers by setting minimum wage requirements, anti-discrimination and anti-harassment legislation. 3. Health and safety legislation to protect workers. 4. Imposition of high import duties to protect home industries. 5. Licensing requirement as discussed above Students are advised to think as many points as possible so they can quickly identify if they come in the exam scenario. Having thought its impact on business activities can save you lot of time. PESTEL ANALSIS is frequently used framework in exams and in practice. It is worth spent some time on it.

Critical Review of Greasy Lake

When I began reading â€Å"Greasy Lake† by T. Coraghessan Boyle, I thought these boys were exhibiting typical behavior of young-adult men and their behavior led them to trouble. Boyle kept my interest by anticipation and disgust at the boys of the boy’s behavior in this story. The narrator, who is the main character of the story, often describes himself and his friends as â€Å"bad characters† and this becomes more convincing in the story. Boyle also used Greasy Lake at not only the setting for this story but also as a character. He described the lake as â€Å"fetid and murky, the mud banks glittering with broken glass and strewn with beer cans and the charred remains of bonfires. † Greasy Lake is used as a symbol for the youth culture itself in the story and is littered by alcohol, sex and violence. When the boys first came across the greasy man at the lake, their attitudes change for a moment, all three of them are scared. When they began to fight with the man, the narrator grabbed the tire iron out of fear. Once the three of them beat him up and knock him unconscious, I think this only increased their already arrogant attitudes. When they attempt to rape the greasy man’s lady companion, I think that shows how truly pathetic each of them are, acting like â€Å"deranged brothers†. In a very disturbing way, the boys were asserting a primal physical dominance over the woman. I think Boyle’s was sending a message that there are consequences for our actions. Even though kids tend to think they’re big and bad and have it all figured out, these once cocky boys quickly became horrified once they had to face the consequences of their actions. I personally enjoyed reading â€Å"Greasy Lake† very much. The language in the story Boyle used is crude and literal, but it goes with the theme of â€Å"badness† portrayed by his characters. Boyle emphasizes the corruption of the lake by using it as a not only the setting, but also as tool to compare the narrator and the youth of the time. In the beginning, the narrator is as corrupted as the lake; though born pure and â€Å"clear† he becomes tainted by the â€Å"beer† and wildness of his culture. By ending with the beaten narrator and his friend refusing drugs and driving home, Boyle left me with a sense of for the boys that they are not really â€Å"bad characters† after all. The narrator has realized the consequences of his actions, and that he can no longer act invincible.

Amino Acid Quantitative Analysis

Amino Acid Quantitative Analysis N.Koen Introduction Amino acids give the basic building blocks of forming a protein and play an essential role in the energy metabolism, neurotransmission, and lipid transport. Their quantitative analysis is important for various uses, including disease diagnostics and in elucidating nutritional influences on physiology (Fromm & Hargrove, 2012). Amino acid levels in the body fluids are used to diagnose metabolic deficiencies. Deprived or excessive levels of amino acids can show different defects of deficiencies (Lanpher, 2006). Preparation requirements and sample clean-up make the procedure a slow procedure. While some protocols may provide adequate chromatographic methods and derivatization procedures, that makes it more sufficient and quicker. Leucine is an essential amino acid, which means that it cannot be manufactured in the body. It is also well represented in all the proteins in the body. In vivo leucine kinetics presents a theoretically valid index of protein turnover. C onsequently, isotopically labelled (2H, 3H, 13C, 14C or 15N) leucine is most commonly used for the study of protein metabolism in humans and animals (Fromm & Hargrove, 2012). Literature review Amino acid involvement 1. Amino acid analysis Leucine is an amino acid which is usually obtained by hydrolysis of most common proteins. It was among the first of amino acids to be discovered in 1819 in muscle fibre and wool (Bauman, et al., 1992). Leucine is present in large proportions in haemoglobin. This amino acid is also known for preventing the breakdown of muscle proteins caused by injury or stress (Lanpher, 2006). In addition, Leucine may be beneficial for people suffering from phenylketonuria. Leucine is an essential amino acid, so your body cannot produce it naturally but can only obtain it from food, including protein-rich animal food like fish, chicken, beef, also dairy and eggs. Leucine is classified as a hydrophobic amino acid due to its aliphatic isobutyl side chain. It is encod ed by six codons (UUA, UUG, CUU, CUC, CUA, and CUG) and is a major component of the subunits in ferritin, astacin and other ‘buffer’ proteins. 2. Inborn errors of the metabolism Branched-chain organic acidurias are inborn errors of the metabolism involving the branched-chain amino acids (BCAAs) leucine, isoleucine and valine. These diseases usually involve neurological symptoms. They are treatable with strictly controlled diets and enhancement of detoxification of toxic intermediate metabolites. Detoxification is enhanced through supplementation of glycine, carnitine, biotin and other vitamins where applicable. The most common branched-chain organic acidurias are maple syrup urine disease (MSUD), 3-methylcrotonyl-CoA carboxylase (MCC), propionic aciduria (PCC), methylmalonic aciduria (MMA) and isovaleric aciduria (IVA) deficiency (Heidelberg, 2012). Leucine is involved in a few inborn errors of the metabolism, from which maple syrup urine disease (MSUD) is one of the ma in mentioned. MSUD is caused by a deficiency in the branched-chain alpha-keto acid dehydrogenase complex. (Lanpher, 2006) Ketoacidosis, neurological disorders, and developmental disturbance can all be induced by the accumulations of branched-chain amino acids (BCAAs) and branched-chain alpha-keto-acids (BCKAs) in patients with MSUD. According to clinical investigations on MSUD patients, leucine levels over 400ÃŽ ¼mol/L apparently can cause any clinical problem derived from impaired function of the central nervous system. Damage to neuronal cells found in MSUD patients are presumably because of higher concentrations of both blood BCAAs or BCKAs, especially alpha-keto-isocapronic acids. These clinical data from MSUD patients provide a valuable basis on understanding leucine toxicity in the normal subject. (Fromm & Hargrove, 2012)

ELL Families and Schools Essay Example | Topics and Well Written Essays - 750 words - 3

ELL Families and Schools - Essay Example Intelligence doesn’t depend upon language. Anyone can face the music and be in hot waters if he/she is tested in a language which is not their mother tongue. Before taking that test they would need to have ‘sufficient’ skills in that particular language to express their intelligence. This is where the misconception starts; people start expecting less of people who can’t or don’t speak English language. ELLs feel shy and reserved as they are usually fully aware that they are not in the list of ‘bright students’ in an English community. Sociocultural experiences can change this course of failure. By engaging with ELLs in a social environment in conversations. Activities or any task at hand can significantly help them overcome their hesitation and they can make it a fun activity to learn to communicate in English language. This is not merely a thought nugget, research done by Genzuk (1999) states that funds of knowledge are constituted through events and activities. Events and various activities actually let ELL to open up and feel part of something, instead of being lab rats in school where they are put under different tests and evaluated. Leighton (1995) takes a deeper look into the processes involved and discusses context, professional education, teacher’s selection, specific designs in implementation. Conclusion of this research is that many factors contribute towards better (more importantly effective) education of ELLs, a number of which include federal support, local education agencies and higher education institutes. Research on bilingualism shows that teaching someone to be bilingual requires dedication and motivation. There are principles of practice and certain philosophies that govern bilingual teaching and learning. Home language use is the key principle in governing or learning two languages. It

Report on Nutrition and Breastfeeding Essay Example | Topics and Well Written Essays - 1500 words

Report on Nutrition and Breastfeeding - Essay Example The Australian Breastfeeding Association and many other bona fide health institutions around the world consider breastfeeding as the best feeding practice that mothers are encouraged to comply to ensure optimal health and well-being of their children (â€Å"Why Breastfeeding is,† 2005; World Health Organization (WHO), n.d.a) -- and suggested positive effects have indeed inspired many to do so. Besides providing nutrition, breast milk is also believed to help spare a baby from a range of illnesses. In the year 2004, the Federal Government received a report about the alarming trend of the decline in breastfeeding rates among mothers as their babies reach the first few months (as cited in Godfrey, 2009). As a result, the Department of Health and Aging introduced the Australian National Breastfeeding Strategy 2010-2015 in response to the perceived threat to the health of the young Australians which is â€Å"recognized as a matter of national importance† (National Public Health Partnership (NPHP), 2004). As health providers, it is the responsibility of nurses to perform their designated roles in advocating proper breastfeeding practices and nutrition among infants in the community level in support to the thrust of promoting health and preventing illness in the population. Complementary Feeding - â€Å"Complementary feeding refers to feeds that are given after 6 months of age when breast milk along does not provide adequate nutrition to the growing infant† (Bhat, 2009, p. 43). Despite the fact that Australia is indeed one of the healthiest countries in the whole world, it cannot be denied that it still suffers from major health problems like most, if not all, of the countries around the world do. What makes Australia’s health status unique, however, is the presence of a considerable socioeconomic status diversity between its mainstream and Indigenous populations (Moodie, Harper, and Oldenburg, 2008, p. 4). Because it is

Business & sustainability Essay Example | Topics and Well Written Essays - 3000 words

Business & sustainability - Essay Example This section deals with the environment practices of Morrison Company with reference to the five stage model. a. Management Policies and systems: Out of the 50 reporting criteria, 12 are included under this section. Some of the important ones are management views on environment, existence of an environmental management system, environmental auditing, responsibility and accountability etc. The company has ambitious environmental protection policies included in its CSR report and some of the important policies are given. It may be noted that policies and actual performance may differ. The company proposes to reduce its carbon foot print by 36% in the coming two years. Energy saving is also viewed seriously and the company had invested 10m in energy saving technology. It is looking seriously at renewable sources of energy and reduced usage of water. Other policies include sourcing of fish and timber from sustainable sources, waste reduction, carbon labelling, fleet efficiency and fleet emission control in its fleet "We are committed to taking good care environmentally, socially and in our busi ness." (Annual review and summary Financial Statement 2007, 2007). b. Input output inventory: As many as twenty reporting criteria are included under this head. ... The group could also achieve a 9% reduction in carbon dioxide emissions during the past year. Their new head office in Bradford has a rain water collection and treatment plant. Morrison Plc also follows the practice of remoulding used tires thereby saving 675 tonnes of rubber. The company has a good record in recycling of waste products. 60% of its paper and cardboard waste was recycled last year. Plastic recycling was to the tune of 7% and other waste 5%. The total tonnage of recycled waste rose 26% from 128,000 tonnes in 2006 to 142,000 tonnes in 2007. The company has also managed a waste to landfill by 28%. Land filling by using domestic and industrial waste is a common practice followed by many countries. The main problem of using waste for landfills is contamination of the water table. A lot of regulations have come up regarding the usage of waste and Morrison's have taken this seriously. "The objective of the Directive is to prevent or reduce as far as possible negative effects on the environment from the land filling of waste, by introducing stringent technical requirements for waste and landfills." (Waste, Landfill of Waste, 2007). Another novel feature introduced by the company is the usage of compostable packaging. This type of packing is biodegradable and hence not a threat to the environment. Packaging is usually made of sugar cane fibre, wood pulp and GM free corn starch and has saved the company 27 tonnes . Package returning is another step taken by Morrison's. This means that the company is able to send back to the supplier the packaging used in transportation and this practice has helped the company to save 65,000 tonnes of cardboard. Package changing and redesigning is also another initiative

Continue to the previous topic (internet) Essay Example | Topics and Well Written Essays - 750 words

Continue to the previous topic (internet) - Essay Example People need information but this particular type of information should be controlled so that it does not negatively impact on the interests of a certain group of people in a given country. The first reason why the internet should be censored is that the responsible authorities know the cultural values and norms they should preserve in their country given that each nation has its own culture which makes it distinct from other cultures. For example, the aspect of homosexuality is a taboo in other countries while it is allowed in other nations (Naik, 2010). In order for the countries that do not recognize homosexuality to protect their norms and values, they should censor the internet and remove this content from different web pages that are likely to be accessed by different people in their respective countries. This will help protect the interests of the citizens. This disrupts the moral fabric of the society and it can also be seen that unity is also created if people have a common u nderstanding towards something. The internet has no boundaries and dominant nations use this medium to impose their cultural values over other weaker nations. Therefore, individual countries should protect their cultures through internet censorship. The second reason why the internet should be censored is that individual countries are in a better position to regulate information so that it does not disrupt peace in that country. There is a tendency by other powerful nations to dominate weak countries through disseminating distorted information that is likely to affect peace in weaker nations. Each country has its own way of governing its people hence the need for these countries to put measures in place that are meant to protect the interests of the whole nation. The information accessed from the internet may suggest that other countries are ruled by bad leaders and this can lead to conflicts hence the reason why nations should regulate the information disseminated through the inter net. Research has shown that other powerful nations want to impose their hegemonic control over other weaker nations through the use of distorted information to such nations (Naik, 2010). The other important reason why censorship of the internet is important is that it helps to curb dissemination of illicit content and material like pornography to the people. This particular type of content corrupts the mind of people and it can impact negatively on their behaviour. The dissemination of illicit material may be against the values of a certain group of people hence the need for them to put measures in place that are meant to protect these important components of their life. Therefore, I think individual countries should have measures that are designed to prevent their interests such as internet censorship given that this medium of communication has no boundary. It is very important to preserve culture in each country so that people can be in a position to maintain their identity. A cr itical analysis of an article entitled â€Å"Internet Censorship Pros and Cons† by Abhijit Naik Published November 25, 2010 shows that to a larger extent, â€Å"such regulations are necessary to keep certain problems, such as sexual exploitation of children and spread of drug cartels at bay.†

Change in Conceptions of Core and Periphery States Essay

Change in Conceptions of Core and Periphery States - Essay Example This paper analyzes in depth and details the effects of new emerging states, with high rates of economic growth and growing political influence, and their role in altering the conceptions of core and periphery. The growth of the world in recent years can be described to be particularly exemplary with strides being made all across the core and periphery states. For some advanced ideologies it has been presumed that the periphery is the log of the international development spectrum, with more honor and recognition being accosted to the core. Politics is a whole different ball game as compared to economics. The main distinguishing factor that primarily stands out in our determination of supremacy is the length of time enjoyed in terms of independence and self-support. With these parameters in place it becomes quite easy to single out the most supreme purely on this virtue. The tear that exists between genders, principalities and states is as the main factor of consideration. A close analysis, reveals see the essence behind the ideology since it is by this reason that some world affairs occurred. Most notably is the colonial era, the first and Second World War and the recent economic resections that cut across the world Women were at a disadvantage with a lot of factors playing against them residually to the effect of creating a block and entanglement between them and the developing world. Such factors were that; women were easily victimized, lacked the power and ability of confrontation and lacked the platform to begin from.

Movie 1408 Essay Example | Topics and Well Written Essays - 750 words

Movie 1408 - Essay Example In his famous book on theory of Montage, â€Å"The Film Sense†, he elaborates this process of words turning into images through representations, quoting the poems of John Milton and Mayakovsky. â€Å" Mayakovsky doesn’t work in lines , he works in shots† ( Word and Image --- The Film Sense – sergei Eisenstein –page 62-63 } When a well read story ( or poem ) comes into light as visual images on the big screen as a film, it tends to disappoint the above said readers of the story. For the images on the screen will never match with the images, the above said reader carries with in him/ her self, of the story. Stephan King’s style of writing is such that, he draws out the horror slowly. He never allows the reader to plunge head long into the horror. This style of writing, gives more space for the reader’s imagination and thus for the â€Å"Cinematic Recreation† within himself. Thus Stephan King remains a tough writer, for any film ma ker. More over, short story is often considered to be the ideal literary form for depicting horror. Many writers consider it difficult to maintain the feeling of horror in the reader, over hundreds or more pages, that a novel as a literary form demands. The issue gets multiplied when one tries to make a film out of a horror short story. One faces the risk of ending up with a movie with lots of good patches of horror, but padded up between with lots of dead spaces. It is the absence of such dead spaces that makes Film makers like Alfred Hitchcock and Claude Chabrol, the masters of horror films. One technique used by the Swedish director Mikael Hafstrom, ( who made the film â€Å"1408†,based on Stephan King’s short story by the same name ,in 2007 ) to over come the above said problems of cinematic recreation of the images of the short story, is to confine the space of action of the film to a single hotel room. This gives scope for concentration of the

Emotional Intelligence Essay Example | Topics and Well Written Essays - 750 words

Emotional Intelligence - Essay Example From the traits, it is evident that emotional intelligence is vital for success in an organization. Businesses are changing daily and high competition is played to be on top of the business, which requires a manager who would use emotional intelligence to understand the workers for successful achievements of set goals. According to Lazovic, the business can achieve better results if they are close enough to identify and solve issues relating to emotional responses in the work place. Leadership skills can be enhanced by emotional intelligence, which can lead to achievements of reasonable production in the firm if the management practices best emotional intelligence by relating well to the workers in the firm and understanding their emotions and using them to manage conflicts arising. In addition, communication between the employer and employees is improved because the heads of the company would be able to understand emotions undergone by employees. The employers will have faith in the ir managers and hence increase teamwork between the managers and the lower ranked workers in the company. Additionally, teamwork achieved from trust between managers and employees will increase and improve innovation because of the combination of more work forces with different intelligence. Emotionally intelligent employees who are in charge in an organization will maintain good working relationships with each other on sharing ideas, being responsible and working together. They would also be able to create teams who are aware of emotional intelligence. ... Businesses are changing daily and high competition is played to be on top of the business, which requires a manager who would use emotional intelligence to understand the workers for successful achievements of set goals. According to Lazovic (798), the business can achieve better results if they are close enough to identify and solvs issues relating to emotional responses in the work place. Leadership skills can be enhanced by emotional intelligences, which can lead to achievements of reasonable production in the firm if the manager practices best emotional intelligence by relating well with the workers in the firm and understanding their emotions and using them to manage conflicts arising. In addition, communication between the employer and employees is improved because the heads of the company would be able to understand emotions undergone by employees. The employers will have faith in their managers and hence increase teamwork between the managers and the lower ranked workers in t he company. Additionally, teamwork achieved from trust between managers and employees will increase and improve innovation because of the combination of more work forces with different intelligence. Emotionally intelligent employees who are in charge in an organization will maintain good working relationships with each other on sharing ideas, being responsible and working together. They would also be able to create teams who are aware of emotional intelligence. Team members in organization who are emotionally intelligent would be able to apply the attributes of emotional intelligent. For example, they would possess self-awareness traits, which is recognition of self-emotions and the way such emotions can have an impact on us. With regard to this, members will

Encounter with God Essay Example for Free

Encounter with God Essay As I recall a moment in my life which I had experienced a liberating and transforming encounter with God, the first thing that came into my mind was my first confession to the priest back when I was in our first year recollection. I can still remember how nervous I am that time because I didn’t really know what to do inside the confession room. But then, before I entered the room, I gave myself a time to just relax and think conscientiously all the sins I have made against God, family, friends and my neighbors. That time, I felt so relieved of the fact that I have realized that I was once wrong. When it was my turn to go inside, the feeling of nervousness lowered down. It’s as if I have accepted and opened myself to what reality with God is – and that’s the act of confession. While confessing my sins to the priest, it seems like I am having my most honest conversation with Him. I can really tell that it was exactly the real me who’s talking to God. With that encounter, I was enlightened that God have transformed me to be the real me. I felt liberated from the barriers that tried to hide the essence of my existence. After that loving encounter with God, I have fully accepted what I really am – a thinking being capable of caring and hurting, but had always acknowledged change. I promised to Him not to do the same mistake twice – and be open to whatever life brings. That was the time when my view of life became clearer, that in however way God shows life to me, it’s always for my own good and for a significant reason and purpose. I can’t say now if I have really fulfilled my promises to Him, but one thing is for sure that I have always been carrying out all His goodness to me.

Black People and Young Black Man Essay Example for Free

Black People and Young Black Man Essay The narrator 1. Who is the narrator and what is the narrator’s attitude towards white Afrikaner ruling party, to blacks, and to Europeans? 2. What do these attitudes tell us about why people are divided in South Africa and in our larger world, maybe regardless of race? Van der Vyver 1. What does the action of his crying in the police station suggest to us? Are you surprised by this reaction—why or why not? Does this make him more likable—why or why not? 2. What do we learn about him by his action at the funeral? 3. What does it show us in the description â€Å"he does not let her clothing, or that of anyone else gathered closely make contact with him’ (2578). How does this moment contrast with â€Å"The farmer carried him in his arms, to the truck. He was sure, sure he could not be dead. But the young black man’s blood was all over the farmer’s clothes, soaking against his flesh as he drove† (2578)? What do we learn about Van der Vyver? The moment 1. What exactly was the moment like for Lucas and Van der Vyver before the gun went off? What does this say about their relationship? (2578) 2. Why is this moment compared to the moment that he and Lucas’s mom share at the funeral? What does it suggest to us about their relationship? (2577) To close: 1. In what way is this story about difference? About misconception? 2. What is the more tragic element of this short story in your mind?

Differences Between Leadership And Management Management Essay

Differences Between Leadership And Management Management Essay 2.1 Introduction The aim of this chapter is to provide the brief overview of management, leadership and the differences between leadership and management. How these concepts work in any organisation and to elaborate the notion transformational leadership? This objective of this chapter is to focus on business leadership rather than a political leadership, military leadership and religious leadership and illustrate exhaustive treatment of this topic. 2.2 The Differences between Leadership and Management 2.2.1 Management In 1980, the organisational leadership has no difference between the leading and managing any organisation. Any person who has leading post in an organisation is a leader. A person who holds power and authority is a leader. It was different and novel idea that leadership and management have different approaches and different role, behaviour and responsibilities (Hernez-Broome and Hughes, 2007). There are many literatures those differentiate between leadership and management but they dont give you any clear understanding e.g. Bartol and Martin (1994), Bennis and Nanus (1985), Kotter (1982), Locke (1991), and Schein (1985) were those unable to draw a clear understand between leadership and management. They even did not provide any clear distinction between these concepts. There is no particular line of differentiate (Centre for Labour Market studies) (CLMS), 2009. Management is consisting of planning, organising, staffing, budgeting, co-ordinating and reporting and directing and known as an acronym POSDCORB (CLMS) 2009. All these heads come under management. However, management classifies as scientific concept. It is also argued that management is an art to thing get done through people. These are the priorities of the management to do all things in time efficiently. If we see in the above mentioned perspective management is about guiding, instructing, influencing, persuading and other skills related to the behavioural skill through different processes. Pedler et al. (1994), and Quinn et al. (1996), suggest that the nature of work is complex in the modern global environment and it is hard to have rare qualities of self awareness, self motivation and self knowledge, but it is important to have all these qualities for better and reliable management. These qualities nourish the management. These are the qualities which persuade the employees to the better work environment and can make organisation profitable. In addition, Quinn (1996) link modern management role with: develop the skills and abilities in subordinates of vision, creative thinking and positive change in the organisation. These also make subordinates innovative and knowledge sharing individuals, not just this many other positive changes as well. 2.2.2 Leadership Leadership is also difficult to define; it is not easy to give assumption or qualities which can anyone leader. Because leadership qualities vary according to the situation there is not fixed or planned situation for any person where he can show his leadership qualities that is why definition varies and depending upon the purpose of the author, as Stogdill(cites in Yukl, pp 251-289) observed there are almost many definitions of leadership as there are persons who have attempted to define the concept. There many concepts but three concept to be consider the fundamental concepts of leaderships are vision, inspiration and followers. But these concepts are the outside the boundary of the management. Management does not match these concepts (Burmeister, 2003). On the basis of these concepts we might be able to differentiate between leadership and management. Yukl (2008) attempts to justify and clarify the leaders role in an organisation and explaining the persuasive vision is tough at his best and leader does not lend itself to the management process. He makes and implements policies for the management to achieve the quantitative objective. Management does have the mission for the organization but does not have the dynamic vision which leader has. Leaders think beyond the boundary and their visions are impressive and more grip able. May be is not compelling argument that managers are unab;le to communicate or they think in a specified frame of mind. Maccoby (2000) described an interesting and useful factor which is helpful to differentiate between leaders and managers this point highlighted the difference between strategic leaders and operational leaders. He argued that the strategic leaders dream of the company in future and make the optimal use of all resources to get maximum output, while the role of the operational leaders to implement the vision. This might be the good categorisation to understand the difference between leadership and management. Regarding inspiration, Yukl (1998) stated that such this approach appeal to stimulus and linking to a persons proposal to understand the needs, values, hopes and ides of individual. According to Burmeister (2003) this type of approach is very different from the standard approaches like orders, logical arguments and other approaches which most of the mangers use. On the other hand, we can say that managers are unable to use their interpersonal skills; they can influence people to do any actions. So we can say most of the managers follow directive approach rather than the participative approach. Durcan and Kirbbride (1994) in the direct contrast suggestions that participative approach is mostly and widely practised, especially in US and other Anglo nations2, there are challenges to this notion that manager can be stereotype as directive and order givers. Even in Yukls (1998) managers are unable to influence on emotional level inspirational motivation (Bass 1995) is main objective of a leader. All these ideas tell us that leaders do not employ rational logic as a primary stimulus tool. This is the most crucial distinction which can be made between followers and subordinates. Subordinates are bound to follow the instructions but the followers are the influenced and inspired individuals. The term subordinates is used to determine the activities of a individual, who is directed by a supervisor (Bermiester 2003) 2 Anglo cultures include the U.K, Canada, Australia, and New Zealand (Hofstede, 1980) Yukl (1981) emphasize that leadership is a process whereby intentional influence (power) put on the followers by leaders; so the source to influence others will be discussed in chapter after. The Use of Power and Influence Subordinates and Followers The power and influence which leader use on their followers and manager use on their subordinates? French and Ravens (Gerloff, 1985) to list the following five point which can draw the power and influence on others. Coercive Power: This power comes from the reaction. If you are expecting something else and you get unrespectable or you can say your power to punish someone. Legitimate Power: Legitimate power comes from your rank or designation which you have. As big your position in any organisation same bigger would be your legitimate power. As power increase your responsibilities increase as well. Referent Power: This power you have if you are the boss or your personality is charismatic. This based on persons attractiveness and friendship with others. Reward Power: This power based on access to reward. People love that person how has this power because they want reward and power holder can offer this. Expert Power: This power comes from your knowledge, expertise, competence and information in particular field. Other people know that you have this power and they believe the power holders knowledge. Abstractly, the authority give an individual a power in any organisation called legitimate power; this power uses to control all the matter which needs to be solved from subordinates on a workplace. Legitimate power which establishes the relationship between the supervisor to subordinate and these ideas can easily clarify the difference between leader and manager. Furthermore, the legitimate power holder has also the reward and coercive power which is given by the organisation. (Bermiester, 2003). On the other hand, expert and referent powers are the ability of an individuals expertise, knowledge and their relations which he has with other individuals. He built all these quality by his own effort rather than he had any position in any organisation (David, Schoorman, and Donaldson 1997). Burmeister (2003) argues that the expert and referent power can create the relationship of follower to leader this relation would be based on acceptance and commitment, rather than a relation in legitimate power of a supervisor and subordinate where problems and resistance occur. It is also suggested that leadership conferred on person or a group or possibly a person of group. Therefore, leadership can be exercised on group of people which may not have the quality of a leader. This effort may be able to generate the leaders as a particular field of business. Furthermore, the vision, inspiration, follower, and some authors included goals are those qualities which leader should have. As Shackletons described in his definition; .leadership is a process in which an individual influences other group members towards the attainment of group or organisational goals. In this definition, three main component pointed out which Shacklton believes are the main and fundamental to leadership; existence of group, influence, goals, and set of goals which should be achieved under through proper channel. Other writer like Bartol and Martin (1994) define that how the leader influences the work of people to get the organisational goals. it is also noted that leader of any organisation influence the worker of organisation positively towards the achievement of goals banefully. There is possibility that leader can influence the people negatively which can be inappropriate toward the goal achievements. Sometimes they influence negatively to get achieve their personal goals which is totally unethical. In these words it is been tried to discuss the positive factors of leadership, controversial issues, and also tried to discuss the ethical problems also which can be faced. These are some issues which can be faced by any organisation from their leadership and there is a need to address all these issues. 2.2.4 Summary of Debate Even though many writers used the term leader and manger exchange ably (CLMS 1999), Shackleton (1995) argued there is no automatic link between these terms leader and manager because the managerial core function are planning, organising, scheduling, etc but these will not necessarily be the part of leadership qualities (CLMS, 1999). Other writers like Lcoke (1991), and Yukl (1998), suggests that leaders leader are those who make the vision for any organisation and the managers are those who implement that vision. However, this implies that leaders is not common it only exists only at the executive level and assumes a limited range process or role derives for mangers none of these theories, methods and concepts is helpful by the preceding decisions and analysis, Bennis and Nanus (cited in Shackleton, 1995:4) provide the neat distinction and leadership is path finding and doing the right things while management is path following and doing things right, but Maccoby (200) described a more useful difference between management and leadership which clarify the difference; he stated: Management is a function that must be exercised in any business, whereas leadership is a relationship between leader and led that can energise an organisation. 2.3 Transactional and Transformational Leadership Schein (1985) argued that a function of leadership which is major factor to contrast from management, it is creation of management and innovation and many dynamic organisational changes and dynamic organisational culture which accept every change. The main role of a leader is a change agent which is responsible for creation and the management of vision, and motivates the employees towards the organisational goals achievement. If we say this could be most important quality which a leader should have that is vision? This is most important theory of Leadership and which are overall known as New Leadership (Gronn 1995). Charismatic Leadership (Conger, 1989, Conger and Kanungo, 1988), Visionary Leadership (Sashkin, 1998) Servant Leadership (Greenleaf, 1977, 1996; Spears, 1998), and Transformational Leadership (Bass, 1985, Tichy and Devanna 1986) Transactional leadership is the major and vital factor which develops has scholarly quality in the leadership (Bryman 1992). To understand this concept more properly we would discuss transactional and transformational leadership in depth in following section. 2.3.1 Overview The historian James MacGregor Burns (1978) mentioned first time in his book Leadership the concepts and theories of transactional and transformational leadership (Humphreys and Einstein 2003), initially, his interest was preliminary political leadership, this term got popularity in political authorities and organisational management circles. Bernard Bass (1985) Burns explained the broader range of transactional and transformational leadership and furthers their behaviour towards organisation and the effectiveness of behaviour. In addition, Bass (1985) was not satisfied with Burns model and he challenged the model, he made assumption that transactional and transformational leader were mutually exclusive. While, Burn (1978) said that a leader could be once either transactional or transformational. But Bass (1985) argued that transformational leadership is a complement to the transactional leadership rather than a substitute. How does leader use these qualities and take out the organisation beyond the boundaries. 2.3.2 Transactional Leadership Transactional leader works under a specified environment and there is proper and clear structure of work and it also clear what is does he expect from their subordinates. What would be exchange between them and what reward they will be awarded? The initial stage of transactional leader is to discuss all the related matter with subordinates which need to be discusses before to start any work. Transactional leader allocates the work to the relevant person after that they are responsible to get the things done in time. Transactional leaders main responsibilities are the things get done in time, fulfilment of every requirement, any advancement if required and the reward to encourage people. You can ideally, these is decision between leader and follower that are u want reward or punishment (Bass, 1985; Daft, 1999). Even though, the transactional leadership is an effective approach. There is no emotional relationship between the leader and followers and also no commitment, no personal development not any other social relation (Podsakoff at el 2003). There is a transactional relation between the leader and follower. The person who holds the power gives orders to their employees or followers to get things done. So we can say simply the main focus of transactional leadership is get thing done. In addition, Bass (1990) also warned that the transformational leadership can be a prescription for mediocrity. He also defends that leadership emphasise on massive output and to reduce the shortfalls and they mostly relies on passive management. The performance and the efficiency of the transactional leadership governed that how they are controlling the rewards and penalties, because these are main objectives of a leader. We can also notice that the followers want rewards or they have any kind of penalty fear. Yukl (1989) also argue that when any leader manipulates their followers through reward and punishment, he is not a leader in real sense. In the above mentioned scenario, when a leader uses legitimate, reward and coercive power to handle their followers, it is look more common to the management rather than the leadership. Apparently, there is not a major difference between leadership and management. 2.3.3 Transformational Leadership On the other hand, Burns (1978) argued that the transformational leaders have different types of relation, duties and objective according to diverse environment but the political leaders, they engage with their followers through their involvement, emotions, trust, commitments and their identifications. Bass (1985) elaborate that, in the organisation the transformational leadership occurs when the leaders mission, vision and the development ideas matches with the followers for the boom of any organisation and also provide resources for the personal development as well (Bass 1985, Avolio 1994). Transformational leadership is a method or process where the both followers and leaders move their self towards the process of development with the standard level of trust and motivation. In Transformation leadership the relation is based on fairness, justice innovation, motivation, equality and integrity and Burns (1978) called them end values. End values are those which cannot be negotiate and exchange between leader and followers on transactional basis. This shows that transformational leaders most commonly work for social and ethical manners. The transformational leaders do not manipulate results through deception and conditional reinforcement (Bass 1997). The followers response totally in free given environment and do not want any return in transactional leadership (Mullin, 1992). After expressing all these standards, the transactional leader unites their followers and the most important they can potentially change the goals, objectives and beliefs of their followers (Humphreys and Einstein, 2003). Bass (1995) asserts that transformational leadership, followers work beyond exception because of the leaders influence. According to Bass (1985), transactional leaders achieve all this by using the combination of behaviour, which are known as the four Is of the transformational leadership (Avolio et al, 1991) Idealised Influence (Charisma) Inspirational Leadership Intellectual Simulation; and Individualised Consideration Charisma seems to be a necessary element but it is not enough for the transformational leadership. Attaining the Charisma in the eyes of followers is considered as central to succeeding as a transformational leader (Bass 1990). The behaviours which are linked with the charismatic leadership need to be explained more detail now. Especially, House and Shamir (1993) argued in charismatic leadership there is degree of confidence and articulation. In this way leaders work through high admirable, ideological, classical moral values and communication and high performance. They keep followers in a systematic and highly manageable relation. They linked in a very persuasive and less stress able environment. They also guide to followers towards denigrate their opponents (e.g. competitors). The leader has very clear set of goals for their followers to become a role model (Gardner and Avolio, 1998). Emphasising value and collective identification, taking extraordinary risks, and making substantia l personal sacrifices in the interest of the charismatic mission are also behaviours associated with charismatic leadership (House and Shamir, 1993). For the growth of any business we need inspired and motivated work force. Inspiration is associated with charismatic leaders; these leaders are able to excite their followers and can carry out great feats with extra efforts (Bass, 1990). There are some qualities which a inspirational leader should have to inspire any workforce, these qualities can be strong planner, lateral thinker, grip on vision and communication, principled and disciplined. Although inspirational leadership was initially subsumed by charisma (Bass, 1985). It is been separated there should be higher level of motivation among followers which occurs in the start from charismatic leadership, before being combined again from the charismatic-inspirational dimension (Avolio, 1994, Bass, 1998). Therefore, it is observed that charisma is necessary and major quality of inspirational leadership. But on other hand, Bass (1990) also discussed that some leaders may have charisma but they do not have inspirational quality to affect their followers. Charisma is necessary but not sufficient for the transformational leadership. Collins (2001) in his book Good to Great discussed about the successful executive (level 5) leaders, they were those who were modest and humble, without inspiring personalities. However, Collin recognises that these leaders had inspired standards. These standards with goals, objectives, trust that influence the followers through high performance, took risk which considered being extraordinary and this sacrifice made organisation exceptional. There is a possibility that the |Collins leader may not have the quality of persuasive communication, nevertheless they can possess the charismatic qualities. According to Tichy and Ullrich (1984) the transformational leader are who can convert a bankrupt company to profitable company. Transformational leaders are those who can bring any positive change in the organisation. As many other things are linked with transformational leader same as intellectual simulation, Bass (1985) considered this as the third factor of which is associated with transformational leadership by the promotion of intelligence, rationality, logical thinking and careful problem solving. A leader which is equipped with the quality of intellectual simulation has capability to show their follower the new way for the problems solution and would involve followers in problem solving (Avolio et al, 1988). Bass (1990) also believe that such type of leaders are tolerant and for the followers mistake and open new ideas for them. Bass (1985) the fourth dimension or factor of a transactional leader is individualised consideration. This identifies the role of a leader the role which a transformational leader plays for the developing followers, pay full attention to their needs towards their achievement and benefits. A transformational leaders struggle hard to create new opportunities for their developing followers and act as a coach and mentor for the development of an individual (Bass 1990). Under this dimension, Boehnke et al. (2003) emphasise the importance of entrust challenging and interesting tasks to followers to promote them and their development as well. Kuhnert (1994) further added that delegating authority is a necessary component when delegating tasks, it is a way to enable individuals to get educated from the decision making process. Collins (2001) also suggested that the real effective leaders who pay particular attention to the development of their followers as a necessary requirement for supporting continued organisational success after they leave. Regarding these last two aspects of transformational leadership, Bass concurs that intellectual stimulation and individualised consideration are not entirely charismatic in nature (Smith et al. 2004). In recent times, there has been interest in the concept of emotional intelligence (Goleman, 1995), and how it links to transformational leadership. This topic is explored in the following section. 2.3.4 Transformational Leadership and Emotional Leadership Goleman (1998) has strongly argued that is a requirement for the successful leadership and goes so far as to describe emotional intelligence as the sine qua non of leadership. Golemans (1998) components of emotional intelligence at work at work are described in table 2.1 on the following page. Table 2.1: The five Components of Emotional Intelligence at Work Component Definition Hallmarks Self Awareness The ability to recognise and understand owns moods, emotions, and drivers, as well as their effect on others. Self-confidence. Realistic self assessment. Self-deprecating sense of humour Self Regulation The ability to control or redirect disruptive impulses and moods. The propensity to suspend judgement to think before acting. Trustworthiness and integrity. Comfort with ambiguity. Openness to change. Motivation A passion to work for reason that goes beyond money or status. A propensity to pursue goals with energy and persistence. Strong drives to achieve. Optimism even in the face of failure. Organisational commitment. Empathy The ability to understand the emotional makeup of other people. Skill in treating people according to their emotional reactions. Expertise in building and retaining talent. Cross-cultural sensitivity. Service to client and customers. Social Skill Proficiency in managing relationships and building networks. An ability to find common ground and build rapport. Effectiveness in leading change. Persuasiveness. Expertise in building and leading teams. (Source: Goleman, 1998) Barling et al. (2002) declare that there are many reasons why individuals high in emotional intelligence and they are more likely to use transformational leadership behaviour. The main and first step a leader who has ability to manage their own emotions and who shows self control and hold-up enjoyment which could serve as a role model for the followers. In that way, enhancing followers belief and respect their leader; this would be dependable with the spirit of idealised influence (Barling et al., 2000). Secondly, it focuses on the understanding ok others emotions, leaders with high emotions intelligence would preferably placed to realise the extent to which followers expectations raised, that is major feature of inspirational motivation (Barling et al., 2000). Third and major element of individualises consideration is the quality to understand followers needs and cooperate accordingly. To put more focus on empathy and ability to manage relationships positively, leaders are apparent towards emotional intelligence and they would likely to apparent individualised consideration (Barling et al., 2000). Barling et al. (2000) were able to provide experimental good reason for this position. And this was further imposed by Palmers (2001) research which have found similar correlation, 2.3.5 Transformational Leadership: Controversial Issues It is proven that charisma is regarded as a necessary quality for transformational leadership to occur, this implies that Basss third and fourth dimensions are not transformational in and of themselves, by his own definition. Some other questions which comes in existence when charismatic dimension analysed closely. For instance, because charisma is not an only the characteristic of transformational leaders but this is an additional factor which distinguish leaders from managers (Zaleznik, 1977), then there is possibility exists that the transformational and transactional typology communicate to nothing more than the distinction between work leaders and managers (Gronn, 1995). Furthermore, to the core build of the transformational leadership model, Gronn (1995) and other observer, like as Keeley (1995), and Lakomski (1995), have putted in to question its legitimacy, ethical applicability and experimental toughness. In terms of legitimacy of transformational leadership concept, Gronn (1995) emphasize that the transformational leader model described by Bass and his believers revive that leader is a type of hero or a great leader. He assert that these is no more than a tenuous casual connection between the exercise of a transformational leadership and desired organisational outcomes, such as performance effectiveness, and claims that what little empirical evidence exists derives from an extraordinary narrow methodological base (Gronn, 1995) 2.4 Development of Leadership in the Global Business Priority In the contribution of the 1996 collection of paper on leadership; the Leader of the Future, Bolt remarks; at the same time leadership is very vital for any organisation and there is no one to lead the organization because of the shortage of leadership. Drucker States: the lessons are unambiguous. The first is that there may be born leader, but there are surely too few to depend on them. To support this argument, approximately 75 percent (500) firms Gregersen et al. (1998) surveyed and did not think that they have an enough number of effective leaders (see also Brake, 1997). If we consult from DDI Leadership Forecast 2008/2009 than we can understand how much improvement is needed to develop the leadership in any organisation? The research shows that from 76 countries of the world 1,493 HR professional and 12,208 leaders participated in this survey. This summary shows us the short fall of leaders all over the world. The DDI Leadership forecast also shows that only 41 percent leaders are agree that the organisations are helping them to enhance leadership capabilities. Most of the organisation have been failed to provide chance to improve. Harvey et al, (1999) argued that there would be great competition for competent leadership in organisations in future, and this position is reinforced by the DDI leadership forecast 2008/2009. The leadership forecast indicated that the qualified leadership is becoming more and more difficult day by day. Iles (2001) sees improvement in the three major fields which need the Leadership improvement in the organisation. The increasing importance of HRM The increasing importance of knowledge and knowledge management. Changes in careers and career development. 2.4.1 The Increasing Importance of HRM The HRM is mostly view on the basis of competitive advantage basis Storey (1989) specifically focused on the gaining of employees commitment. He stated that the main factors of HRM (the deployment of human resources, evaluation of performance and reward etc.) as we discussed the earlier the legitimate, reward, coercive power to obtain compliance were mentioned are management techniques and these are the characteristics of transactional leadership. On the other hand, it was also argued that the expert and referent power could leader and follower relationship. Firms are using commitment oriented practice to gain competitive advantages, which further described how the attention of people is led (Iles, 2001). This shows that modern leadership competencies based on the more likely on the interaction (to gain commitment) rather than commanding and controlling (to gain compliance) (McGregor et al, 2004), and to implement transformational leadership rather than transactional leadership in the organisation. Stoerys (1989) described the types of HRM as hard and soft. These approaches linked with transactional and transformational styles of leadership. HRM which comes under the hard types of HRM mostly focus on the specific defined policies and procedure. These policies are cost effectiveness, lean production and use of labour. Legge (1995) called this a utilitarian instrumentalism in the relationship with employees. Transactional leadership considered as a utilitarian in nature and hard HRM practises associated with the transactional leadership (Bass, 1990). Conversely, the soft HRM is considered as development humanism (Legge, 1995) in this approach individuals integrated into work processes under such values trust, commitments and to communicate with each other. Therefore, the transactional le

Social Promotion Essay -- essays research papers

Social Promotion: An Excuse for Not Educating a Child   Ã‚  Ã‚  Ã‚  Ã‚  When it comes to students failing a grade level there has always been two options, either a student can be socially promoted or they can be retained. The choices for a failing child are limited and both situations have stigmas attached. Both options have positive and negative effects this I concur. While, presenting both sides of the argument I will note that retention is not always the solution to a failing child’s future, however, promoting a student without the skills or knowledge to proceed to the next grade level only paves a future of destruction. What is Social Promotion?   Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"Social promotion is the practice of promoting students to the next grade when they have failed to master part or all of the grade-level curriculum.† Social promotion is considered to keep a student’s social and psychological well being intact by allowing them to stay with their peers (social promotion). Social promotion reinforces failure, ignores students’ problems, and sends a message to every student that achievement and effort do not matter. (#1 pg. 1) The Alternative†¦Retention   Ã‚  Ã‚  Ã‚  Ã‚  Retention is often viewed as the only alternative to social promotion, it is a policy that holds back students who have failing grades at the end of a school year (#2 pg. 3). Retention allows students to have an additional year to repeat a grade and to master the core curriculum for that grade level. However, when a child repeats a grade level they are often taught the same skills in the exact same manner from the previous year, thus leading them through another unsuccessful year.   Ã‚  Ã‚  Ã‚  Ã‚  While most teachers know that educational research indicates that retention can be ineffective, if not harmful, they feel there are insufficient educational alternatives (#2 pg. 4). It is estimated that between 15 and 19 percent of students are retained each year and as many as 50 percent of students in large urban areas are usually retained at least once before they graduate or decide to drop out of school (Starr pg.1). The American Federation of Teachers reports that very few studies have ever documented any appreciable long-term academic gains with retention (Starr pg. 1). The AFT also notes that with retention come problems such as, student alien... ...ly intervention, and a determine and well prepared staff.   Ã‚  Ã‚  Ã‚  Ã‚  It is so easy to pass a child off by just promoting them to the next level. One might think it is not my problem anymore. By socially promoting children by just one grade level can effect that student’s performance for a lifetime. Students are in school to learn not to be passed off. They have right to a proper education and they must master all skills before being promoted. There is no hope for a child who has not met the standards or mastered the skills to be constantly promoted from one grade to the next. A student with an immeasurable amount of unmet skills and standards will never be able to function on â€Å"normal† level within society. If school systems, teachers, and parents do not hold each child responsible for the set standards then they are depriving these students of an education and a chance to ever have a successful future. When the question asked what is to be done with a failing student the answer is not social promotion. Social pro motion is an excuse, a scapegoat, or a way out of taking the time, extra effort, and responsibility of educating a child.   Ã‚  Ã‚  Ã‚  Ã‚  

Andrea Yates and the Drowning of Her Kids :: Andrea Yates Mental Disorders Murder Essays

Andrea Yates and the Drowning of Her Kids How does a perfectly normal woman, living in a typical suburban neighborhood wind up in jail on charges of murdering her five children? On June20, 2001, Rusty Yates receives a call from his wife Andrea to return home from work. He learns that his wife of eight years has systematically drowned each of his five children in the family bath tub. She is arrested in Texas on charges of capitol murder and is convicted and sentenced to life in prison. Andrea Yates was born in Houston, Texas on July 2, 1964. In high school she was valedictorian, captain of the swim team, and Valedictorian. She graduated from Milby High school in Houston, Texas in 1982. She graduated in 1986 from the University of Texas, school of nursing. For the next eight years she worked at a cancer center for children as a nurse. At age twenty five she met her husband Rusty in the apartment complex where they both lived. Rusty and Andrea married in 1993. During their eight years of marriage they had five children. In 1998 Rusty moved his family into a three hundred and fifty square foot remodeled bus. With four young children in such a cramped space, Andrea began to show signs of mental decline. In June of 1999, Andrea had her first suicide attempt then was hospitalized and diagnosed with a major depression disorder. She was prescribed an antidepressant and released. Hallucinations, self mutilation, and the hearing of voices began. On July twentieth of 1999, Andrea made a second suicide attempt. She put a knife against her throat, and begged to die. She was hospitalized and in a catatonic state for ten days. She was injected with the antipsychotic drug Haladol, and her condition improved. The attending psychiatrist warned them that having further babies might bring on additional psychotic episodes. She was released from the hospital, placed in outpatient care, and prescribed Haladol. Upon the urging of Andrea’s family, Rusty purchased a home for Andrea and the children in a small suburban neighborhood and moved the family out of the cramped bus. Andrea’s condition began to improve to the point that she began to swim again, and socialize with the neighbors. She told Rusty that for the first time she felt encouraged about the future, but would always view their past life on the bus as failure as a mother.

Massage Therapy :: Essays Papers

Massage Therapy What’s the easiest and quickest way to take a mini-vacation, and feel totally rejuvenated, renewed and rewarded? Do you want a well paying job that can give this feeling to you and your clients? If so I have the perfect job for you. But before I start to tell you about it you have to have an open mind and realize this job does take some work. I’m going to tell you some of the things you might have to do, the reasons its a growing industry, places you can get this job, the wages, the amount of education you need and where to get it, the curriculum of the schools, some of the skills you need, and how to start preparing for this job now. Of course, you want to know the career I’m talking about! It’s massage therapy! I know, I know, your probably thinking so I rub someone’s back big whoop! But there’s more to massage therapy than that. There are many different things that a massage therapist must do. First off they have to find somewhere to work and get clients, but that’s the obvious. There are also things they have to do after this, other than just massage. In an interview with Stephanie Melroy, who owns and runs The Massage Studio in Holdrege, she said to me, â€Å"A lot of high school girls are really interested in massage therapy but most of them don’t realize all the work and education that it requires. The classes that you take aren’t the easiest either. You have to take a lot of anatomy and physiology, know every bone, muscle, and nerve and they work.† You’ll to prepare the client before the massage, which might include: applying heat, alcohol, lubricants, salt, or other rubbing compounds. Of course the massage therapist will massage the client using kneading, rubbing, and/or stroking movements. You also need to know different types of diseases and skin irritation s because if they have a certain kind of disease you can’t treat them. But there are also many types of massage or therapy that they might do. This includes Hydrotherapy, Swedish massage, Sports massage, Shiatsu, Trager, Hellerwork, Polarity, Reflexology, Acupressure, Rolfing, and many more. Other than a manual massage they might also use mechanical or electrical machines as well. Massage Therapy :: Essays Papers Massage Therapy What’s the easiest and quickest way to take a mini-vacation, and feel totally rejuvenated, renewed and rewarded? Do you want a well paying job that can give this feeling to you and your clients? If so I have the perfect job for you. But before I start to tell you about it you have to have an open mind and realize this job does take some work. I’m going to tell you some of the things you might have to do, the reasons its a growing industry, places you can get this job, the wages, the amount of education you need and where to get it, the curriculum of the schools, some of the skills you need, and how to start preparing for this job now. Of course, you want to know the career I’m talking about! It’s massage therapy! I know, I know, your probably thinking so I rub someone’s back big whoop! But there’s more to massage therapy than that. There are many different things that a massage therapist must do. First off they have to find somewhere to work and get clients, but that’s the obvious. There are also things they have to do after this, other than just massage. In an interview with Stephanie Melroy, who owns and runs The Massage Studio in Holdrege, she said to me, â€Å"A lot of high school girls are really interested in massage therapy but most of them don’t realize all the work and education that it requires. The classes that you take aren’t the easiest either. You have to take a lot of anatomy and physiology, know every bone, muscle, and nerve and they work.† You’ll to prepare the client before the massage, which might include: applying heat, alcohol, lubricants, salt, or other rubbing compounds. Of course the massage therapist will massage the client using kneading, rubbing, and/or stroking movements. You also need to know different types of diseases and skin irritation s because if they have a certain kind of disease you can’t treat them. But there are also many types of massage or therapy that they might do. This includes Hydrotherapy, Swedish massage, Sports massage, Shiatsu, Trager, Hellerwork, Polarity, Reflexology, Acupressure, Rolfing, and many more. Other than a manual massage they might also use mechanical or electrical machines as well.

How Different Approaches and Power of Leadership Manage Organizational Stress?

Affiliative leadership style is ineffective in complex challenges of an organization. As affiliative leadership refers to team building when a department re-organizes itself then no co-ordination in new members exists. Transformational leadership approach that causes change in individuals and social systems in organizational already working projects. Which consequence on management to reorganize the already done work that causes frustration and lack of compatibility in employees which in case increase stress in management. Negative leadership style of a manager can lead to low measures of organizational commitment of sub ordinates in their unorganized reports. Employees working under coercive managers are unlikely to be committed, and more likely to resist the manager, cause turnover of employees. When managers low consideration is given to organizational variables that influence the nature and impact of leadership. Management is effected by both internal and external factors . Internal factors conflicts, non-specific fears, fears of inadequacy, critical environment and diversification. External factors competition and threats . These factors effect the working environment, profitability, motivation of employees and organizational culture. Literature Review According to Erkutlu and chafra (2006) Bases of leader power and subordinate’s job stress are significantly related with each other. This literature suggest that individuals having power at various levels enforce job stress in hospitality industry. According to de Jong and hartog (2007) Among all 13 leadership behaviours one is so crucial and got little bit noticed from researchers. Leaders through idea generation and delebrate actions are fullfilng their duty by motivating employee’s innovative behaviour. In leading positions a connection seems between power and famininity which is different from that of western literature on leadership. So that sometimes females took advantage of their power in a negative way (Quader & oplatka 2008). With an international CEO and other significant’s interview, a distinct experience is extracted that shows no-one get relieve on the basis of gender discrimination (kakabadse, kakabadse, & lee-davies 2007). Result of this article shows that there are some common as well as different elements in both of the leaders. One consider himself that he can understand the learning problems and the other one about the teaching duties (Zhong & ehrich 2010). According to Hetzler and sebastian (2010)To enforce individuals to make unbiased decisions different changes have been made in procedures, structure and technology. A such enviornment is groomed in which humans and machines can interact with each other for better decision making. According to Fennel and Hope-Arlene (1999) This research gives a number of examples including: Organizationz in which power was given to women leaders, their will power to run school organizations and experience of those who work with them. To implement the ethics plan successfully it is necessary thet those plans must be practiced by organization’s stakeholders firstly. In an organization, to make certainity of ethics, strong planning is compulsory (Belak, duh, mulej, & strukelj 2010). System models were used to remove the hurdles, in an organization, towards its assessment. It is found that if more appropriate system models will use it will lead organization to superior results (Ambrozm & derencin 2010). The article shows that in market place the main logic of business is to have a good start-up of business and it will go on for long time. If more risk factor is involved it will result in higher profit. Boundries must be carefully chosen for the protection of core capital (Wasilewski & Michal 2010). According to Smith, Bruyns and Evans (2011) quantitative analysis of the stories to recognize many project managers’ optimism discussion that powerfuly effect IT project success. Futhermore, it was decided that IT project success was both positively and negatively effect stress. To improve the possibility of project success it was decided that IT project managers should have positive and based on reality level of optimism based on a highly approved project plan. While the project team should anticipate and willingly accept stress during the project , this shoul be carefully managed. As stress-related health-cost is more and more importance is attached on decreasing stress. Industries has identified the benefits of minimizing stress through increased productivity and decreased health-care costs. As worldwide competition increases , corporations who can teach their workers how to manage and control stress in positive side may well have find a strategic benefits (B. Donovan & H. Kleiner 1994). The conclusion of structural equation a example to disclose the following; job stress is the preceding of frustration, while frustration can to greater extent anticipate physiological stress for C-PMs; job stress is negatively connected only o their task performance; both frustration and physiological stress are negatively connected to their organizational proceedings; task performance goes positively to their interpersonal performance. Recommendations are given based on conclusions to increase their stress and performance level (Leung, Chan, & Dongyu 2011). According to Hede ( 2010) eliminate stress techniques are accepted for use by manager’s in practice to keep away from emotional reactivity and to manage stress. The TIME scale has five factors, and each has generaly approved internal firmness and test-retest accuracy. Time scale factors results were negatively connected with both turnover purpose and stress (Burt, et al 2010). According to Coffey, Dugdill and Tattersall ( 2009) Key Obstacle include major changes taking place within the organizations; staff are doubtful to management and showing doubt. deficiency of resources and difficulties in translating findings into actions. Key factors important for success includes: strong involvement from senior management, staff participation, realistic expectations,fullfilment of duties and time frames. According to Fevre, S. Kolt and Matheny (2006) There is little experiment to prove or disprove something on which organization based stress management interventions as first approaches. Secondary, individual-focused approaches be employed prior to the introduction of primary methodologies within a client organization. According to Donaldson-Feilde, Yarker and Lewis (2008) The manner of behaving or acting to recognize or establish as being a particular pers on or thing were grouped into a subject of discourse to create a framework of 19 management ‘‘competencies’’ for keep from occurring and minimizing stress at work. Level of recognize frustration is related to degree of recognize and understand stress and degree of to become aware stress is related to type of leadership employed by managers (S. Gill, B. Flaschner & Shachar 2006). It come forth into view or notices that individuals to change their ability to manage stress. Self perception, locus of control, behavioral designs or Styles and flexibility or inflexible and strict, all influence on stress management abilities (Treven & Potocan 2005). According to Yu and Miller (2005) In manufacturing industry the generational groups have different characteristics of work and require different styles of leadership and it is shown by research but in education sector there was no difference of work and style of generational group. The effects of these two types task –oriented and socio-emotional leadership is shown by this finding that the follower satisfied with this. To find interaction the product term method is used . interaction between pressure and support was nonsignificant (Casimir & Keith Ng 2010). According to Rohmann and Rowold (2009) Female leaders have more transformational behavior than male leaders and it is shown in four samples. Furthermore, female leaders were more effective and more satisfied than their counterparts. In the team and organization leadership style whether it is transformational , transactional or ambidextrous act as a strategic resource that has an operational effect in the learning development (Bucic, Robinson, & Ramburuth 2010). There is a misalignment in performance of organization due to the problem of climate and leadership style . t supports the third hypotheses partially and fully supports the fourth hypotheses (Haakonsson, Burton, Obel, & Lauridsen 2008). According to Awan and Mahmood (2010) The Professionals were not sensitive about the relationship of these three variables. A majority of professionals considered that there chief librarians had an autocratic leadership style, and they adopt bureaucratic culture and these are committed with thei r organizations and it shows that they are in the favor of result oriented culture. In public sector there is a tension between two aspects one is to revolution in bureaucracies because of improvements, innovation and high flexibility. And other is to maintain standards and procedures for better quality services. This study shows change in leadership style and organizational change (James, 2005). Employees’ job satisfaction depends upon the leadership style of managers. Nevertheless, participative management is not always a good management style. Managers should select the best leadership style according to the organizational culture and employees’ organizational maturity (Mosadegh Rad & Yarmohammadian, 2006). It is a path that provides support for some hypotheses. Strength of relationship between the leadership vision and two dimensions of organizational structure are effect due to predicted mediations. NFP’s scored higher on socially responsible culture orientation than FPs, while FPs scored higher on competitive culture orientation (Sarros, Cooper, & Santora, 2011). According toTabassi and Abu Bakar (2010)This research shows about leaders ‘different qualities and style such as leaders’ orientation with people, about their ask in effective way and their qualities which helps juniors to become efficient leader by going with their own decisions and work with employees empowerment. From the above literature review understand hypotheses were derived to analyze How Different approaches and power of Leadership Manage Organizational Stress? H1: Strong positive association of leadership style with stress management. H2: Strong positive association of leadership power with str ess management. H0: No strong positive association of leadership style with stress management. H0: No strong positive association of leadership POWER with stress management.

Bakery: Marketing and Cakes

picture 12th October, 2012 Name Momina Saeed 01-111102-108 Sana Khan 01-111101-113 Mian Muhammad Sajawal market Plan 01-111101-157 SectionBBA 6-C ENTREPRENEURSHIP BAKELICIOUS? MARKETING see Point of antitheticiation (Pod) ? We ordain put forward customized return to the customers. ? We go forth oven broil coats gibe to the preferences and requests of the customers. ? These cakes atomic number 18 made up of organic fertiliser ingredients which atomic number 18 nutritious. Unique Selling pr sourer (USP) ? Our unique selling proposition is our family chemical formula for cakes. Segmentation ? We will sell our product to Elite and Upper halfway class. Objectives To realise awargonness. ? To specialize in cakes which argon diffe c solely for from any other cakes avail able-bodied in the market. ? To establish a strong social movement in the market as a unique bakery. ? Spreading happiness by taste. ? Completing important moments of your life. Data assembly Primary s ources ? Direct Interviews from customers. ? Direct Interviews from position bakers. ? We will alike get breeding through and through questioners top full by the customers. subsidiary sources ? Internet ? complaisant websites Analysis of data ? We will analyze the data from filled questionnaires and after conducting interviews. Marketing MixAs Bakelicious is a service so we be using 7ps of marketing. Product ? Cake, cupcakes, cookies and muffins. terms I. Cost ? Our price will transfer on the size and ingredients used for cook cake. II. Customer ? For customer we will influence how much customer is willing to pay. ? As we are targeting elite and upper nub class so our cost will be some for both. III. Competitor ? As we are starting new note so our cost should be slight than other competitors. Place ? We will absorb our items at collection plate and also do online selling. We will place stalls in funfairs in school, college and universities etc.Promotion We will do procession through ? Fliers ? By creating Facebook pages Positioning ? Bakelicious will be positioned as a home based bakery that will digest home-baked goods. ? The focus will be on step and freshness. ? It will be a fun and inviting alternative to mess hall market companies. ? We will offer highly customized products such that customers will be able to capture the treats that they would bake if they had the time. People ? Momina,Sana and Sajawal dish out ? People can place their orders through Facebook and through Telephone. SWOT ANALYSIS Strengths ? A cake business is fun.Most people bring cakes for special days or events so what better way to make psyche smile. ? Low startup costs. Since it does not dominate rent some space, then rent can be taken off the budget list. ? High mark-up for cakes. Since cakes are wanton to make, we can price them according to their worth. several(prenominal) are worth more than others notwithstanding either way, its going to make a nice profit. ? Each cake represents a person or a relationship or a jubilation by them. So, like each psyche or his/her relationship with others, the cakes are unique. ? The cakes are creative, and each is a piece of art.There possibly thousands of bakeries out there, but there are only a handful of bakeries that make as creative cakes like Bakelicious. Weaknesses ? Bakeries products are perishable items hence need to be sold as soon as possible to gain maximum benefit. The customers also prefer fresh products. ? Our bakery has introduced hardly a(prenominal) bakery items from the possible product lines. This confine menu can be seen as a weakness. ? When dealing with art, a angiotensin converting enzyme problem lies in every field, there are not many artists addressable out there to help us. ? Depending on the size of the kitchen, it needs extra retention space for supplies.This may require acquire an extra cabinet or rearranging kitchen. Opportunities ? expansion of the Prod uct Line in the prospective with the introduction of more bakery items. ? bakery Industry is growing at a fast speed and demand for quality food is never ending. ? Changing consumer tastes begin given rise to artisan or gourmet cakes. Smaller bakers like Bakelicious with ductile production facilities can capitalize on such. ? In the recent years, customers are worthy more and more health certain and prefer home-made goods made with quality ingredients and customers are also willing to pay a high price for that.Bakelicious produces just that. Threats ? Raw-material and zippo costs volatile The costs of major raw materials, such as wheat, veg oils, fuel for delivery can agitate rapidly. The volatility in prices of raw-materials cannot affect the end-product price, and then shrinking the profit. ? Competitors Current and potential competitors are major threats for Cakes Tell Stories. BUDGETING After analyzing the prices of the abode Bakers we are going to price our products as follows ? Ingredient cost for cake Rs 20. 000 ? 2 delivery boys salary Rs 20. 000 Rent of bikes (2) Rs 4. 000 per month ? Bikes fuel Rs 18. 000 per month. IMPLEMENTATION ? After all this marketing research we will then follow this marketing plan, all of the host members will organize and apply this marketing plan thoroughly. MONITORING ? One of the throng members will oversee the operations in terms of material, delivery system, advertisement and alimony if required. ? Other two of them will bake the cakes as required. SALES PLAN boilersuit SIZE OF TARGET MARKET capital of Pakistan be Population 1. 15 one one million million million SECTION A Elite 7% BUpper in-between 15% C Middle 33% D Lower Middle 35% E Lower 20% Total Population = 1. 15 million Percentage of Targeted Section = x 0. 22 Targeted Section = 2. 53 Lacs Average component in a Family = ?5 Total Families = 50,600 Families Prefer Home Made Cakes = x 0. 20 Total Targeted Families = 10, cxx ATAR Fliers (15%) = 12000 Brushers (10%) = 8000 Social Website (70%) = 2000 Number of Targeted Families Initially = 10120 x 0. 15 x 0. 10 x 0. 70 = 106 Families Years Pessimistic Realistic upbeat 2013 100 110 130 2014 120 140 160 2015 150 one hundred eighty 200 2016 200 230 260